Digital Analyst

Being a part of such a fast-moving industry as iGaming, the company knows no limits and is growing rapidly through its dedication to innovation and constant improvement. This is the reason why we are expanding our Sales Department team and now we are looking for some fresh and enthusiastic people to come and join us in the exciting digital world of iGaming.

Responsibilities

Support Marketing Requests: Act as the primary analytics support for marketing requests from our partners, ensuring accurate data collection and insights generation.
Collaborate on Strategic Initiatives: Work closely with other internal teams, including sales, product, and IT, to develop and monitor strategic marketing B2B initiatives that enhance client acquisition and retention.
Tool and Platform Management: Analyze and manage integrations with 3rd party marketing tools and platforms, ensuring they are optimized for data accuracy and actionable insights
Market Research and Trends Analysis: Conduct comprehensive market research and analyze trends to identify new marketing opportunities. Translate findings into actionable strategies that align with business objectives

Tag Management and Tracking: Implement, configure, and troubleshoot tracking solutions using Google Tag Manager, including tag deployment, testing, and debugging across multiple web environments.
Data Analysis and Reporting: Utilize Google Analytics and other analytics platforms to create reports that provide insights into customer behaviors and campaign effectiveness. Adjust strategies based on data-driven insights.

Requirements

Proficiency in Digital Analytics: Strong knowledge of Google Analytics 4 (GA4), Google Tag Manager, and familiarity with DataLayer manipulation and custom events configuration
SEO and Google Search Console Expertise: Demonstrated experience in SEO optimization techniques and proficient use of Google Search Console to monitor site performance and identify issues
Advanced Advertising Knowledge: Proficiency in managing digital campaigns on Google Ads and Meta, including Conversion API (CAPI) integration methodologies and Google Products

Third-Party Platform Integration: Experience with integrating and optimizing third-party marketing tools and platforms. Knowledge of affiliate marketing platforms is a plus
Analytical Skills: Ability to analyze complex data sets to derive actionable insights. Strong problem-solving skills and attention to detail
Communication and Collaboration: Excellent communication skills with the ability to work effectively across internal teams and with external partners. Strong project management skills to lead initiatives from conception through execution

Preferred Qualifications

Certification in Google Analytics and Google Tag Manager
Experience with CRM software and customer data analysis
Prior experience in a B2B marketing role

What we offer

Competitive salary
13th Salary
Performance evaluation & salary review twice a year
25 days paid annual leave
Work from home option -2 days weekly
Flexible working schedule
Additional health insurance – premium package
Fully paid annual transportation card
Fully paid Sports card
Free company shuttle by the office
Sports Teams/Sports events
Professional development, supportive company culture, and challenging projects
Company-sponsored trainings

Tickets for conferences and seminars
Team building events and office parties
Referral Program
Free snacks, soft drinks, coffee, and fruit are available always
Birthday, newborn baby, and first-grader bonuses
Corporate discounts in various shops and restaurants
State-of-the-art modern office
Positive working environment and chill-out zone (PS4, table tennis, foosball, and lazy chairs)

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